Fresh off two major acquisitions in 2024, Jamie Posnanski unpacks why the traditional agency-supplier model needs an overhaul, combating transformation fatigue, and why so few clients believe their ...
Dentsu-owned agency Carat U.S. has announced Jennifer Gardner as its chief client solutions officer. In this newly created role, Gardner will focus on strengthening relationships with clients and help ...
"Indies quite naturally have an inverse opportunity, while holding companies merge for efficiencies and reduce headcount, indies have the ability to partner for effectiveness and temporarily add ...
“We proactively put out the bulletin in anticipation of more brands wanting to make these types of claims,” said Catherine Bate, Ad Standards president and CEO. “It’s our job as Canada’s advertising ...
Go well, my friend. We are all so lucky to have known you, and you will be missed. Boy, will you be missed. How do you even start to write about somebody not being here when it feels so unjust, them, ...
Before the confetti fell and the Philadelphia Eagles were declared the Super Bowl LIX champions in a decisive win over the ...
Shortly after Hims & Hers aired its controversial Super Bowl ad promoting its compounded GLP-1 offerings, Novo Nordisk has ...
Dentsu reported a loss of ¥ 125bn ($820m or £650m) in 2024 versus a profit of ¥ 45.3bn a year earlier, after taking a ...
Blue Diamond and Inspira unveiled its new, custom-made snack vehicle called The Nutty Cruiser ahead of National Almond day, ...
Developed in partnership with the Conscious Advertising Network, the playbook provides actionable guidance for brands and ...
Snoop Dogg and Tom Brady faced off for a Foundation to Combat Antisemitism Super Bowl ad, spewing hateful phrases during ...
It was the Super Bowl ad that delivered a "dream dinner party" roster of talent.