During this week’s Webinar, Greg Piechota, lead of INMA’s Readers First Initiative, moderated a panel discussion on what’s ...
Most media companies realise the importance of being present on TikTok, but optimising posts so they reach new, diverse, and ...
Finanz und Wirtschaft’s goals were to reach news audiences, grow its subscriber base, and establish sponsorship growth — all ...
The audience strategies of news companies are shaped by many current opportunities and challenges: emerging digital models, ...
Research from DRIVE — a joint initiative of 30 regional publishers from Germany, Austria, and Switzerland — dives into the ...
During this week’s Webinar, presented by the Readers First Initiative, INMA members will learn about the challenges facing ...
To attract a younger, often news-avoidant audience, New Zealand’s Stuff Group created a daily audio product that is as ...
T he CurateX Program has empowered the United Daily News Group to harness data insights for driving our story planning. By ...
During this week’s Webinar, INMA members heard from Nadia Kohler, head of the AI Lab at Tamedia, and Angélica (Momi) Peralta ...
A recent report by the European Broadcasting Union offers many use cases from media companies around the world about how they ...
T he fact the Reuters Institute dedicated an entire chapter to the user needs model 2.0 in its recently published Digital ...
As commerce has grown, Condé Nast has hired in e-commerce skills. Patrick worked for Farfetch, and other members of the ...