McDonald's is extending the $5 value meal as rivals such as Burger King and Starbucks offer deals to entice diners and boost ...

Burger chain McDonald's would continue to offer $5 value meal at most of its U.S. restaurants beyond the initial four-week window, Bloomberg News reported on Monday citing a company memo.

McDonald's has been trying to win over diners with a new value menu and its continued $5 meal deal. McDonald's customers are visiting the chain less, even as the fast food giant tries to win over ...

Similarly, in the weeks after Chili’s reinstituted the 3 for Me combo, foot traffic increased by 27.5 percent. Chili’s is still experiencing a marked increase in foot traffic due to this deal.

and tactical value offerings, like the popular "$5 Meal Deal," aim to drive traffic and address customers' affordability concerns. Despite these strengths and opportunities, McDonald's still faces ...

McDonald's saw consumer weakness despite launching new $5 value meals earlier this year across its U.S. restaurants to woo customers. Kempczinski said in the latest earnings call that the ...