Color - USC Brand and Identity Guidelines
WEBUSC’s official colors are USC Cardinal and USC Gold. Each color is equal in importance in identifying the university. The official brand colors are a powerful and essential brand element that create a consistent identity across all communications and applications. They are not an arbitrary choice.
Official Colors for Degrees – USC Commencement
WEBThe official colors for the University of Southern California are cardinal and gold. The color of the velvet band around the hood shows the department in which the wearer earned a degree. All Master of Arts (white) degrees and Master of Science (gold yellow) degrees are bestowed by the Graduate School. Accounting: Drab.
Welcome - USC Brand and Identity Guidelines
WEBBranded Merchandise. Learn about the official marks and logotypes available and the steps for designing and ordering USC branded items. Signage. Get to know USC’s policies and requirements and who to contact to request a sign. Color. View our official colors and explore guidelines and best practices for maximum effect. Typography.
FAQ - USC Brand and Identity Guidelines
WEBUSC Cardinal (PMS 201) and USC Gold (PMS 123) are the official school colors and should not be substitued for similar colors. Please review our ‘Colors’ page for further guidance on other colors that are also possible to use, sparingly or as accents.
University of Southern California Colors
WEBUniversity of Southern California Colors. The University of Southern California colors are Cardinal and Gold. The nickname of the athletics team is the Trojans. The color codes: RGB, CYMK for print, Hex for web and the Pantone colors can be seen below.
Official Colors for Degrees – The Inauguration of Carol L. Folt
WEBThe official colors for the University of Southern California are cardinal and gold. The color of the velvet band around the hood shows the department in which the wearer has taken his or her degree. All Master of Arts (white) degrees and Master of Science (gold yellow) degrees are bestowed by the Graduate School. Accounting: Drab.
Graphic Identity - USC Annenberg School for Communication …
WEBAug 11, 2023 · The system defines official USC colors, fonts, logotypes and other graphical elements, and provides guidelines and requirements for their use.
University of Southern California - Intercollegiate Registry
WEBTo honor California’s famed natural resource, in the 1880s University of Southern California students selected gold as their official school color.
Graphic Identity - Student Life
WEBSep 6, 2023 · Graphic Identity. The USC Division of Student Affairs Graphic Identity Program. The USC Division of Student Affairs graphic identity is a system of coordinated design elements — logo, color palette, typography and formats — that connect the division to USC’s overall image.
Academic Regalia – USC Commencement
WEBThe tassel worn with the cap has three variations: (1) it may be black for any degree, (2) it may be in the color of the faculty (field of learning) in which the degree was granted, or (3) doctors and governing officials, only, may wear a tassel of gold metallic thread. Black tassels are worn at USC for all bachelor’s and master’s degrees.
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